15 Things You Don’t Know About IMA’s VP of Media

John Wittak was Image Makers Advertising’s very first employee, hired in February 1986 to do “everything.” Today, as the story of Image Makers continues, John remains the Vice President of Media Services with more than 30 years of experience. With a talent for balancing balls in the air, John manages media planning and buying. He handles all broadcast media and oversees all offline and online editing for TV and other media projects for clients. Through the years, John and Tom worked together to grow the IMA production facility—proudly offering robust in-house production, postproduction, and editing of digital video long before our competitors. Here are 15 other things you didn’t know about John:

  1. My first job at Burger Chef lasted nine days. I never worked in the food industry again.
  2. We’re recent empty-nesters. My son Patrick is the new restaurant manager for Bistro 333 inside the Hyatt downtown. My daughter is in her sophomore year at UW-Oshkosh.
  3. The luckiest thing that’s ever happened to me was meeting my wife when we both worked at the Kmart on 102nd and Silver Spring. We were both seniors in high school.
  4. If I had to describe IMA in one word, it would be “ever-changing.” In a good way, of course.
  5. As a kid, I wanted to be a comedian or a radio personality. My favorite movies are all comedies.
  6. I’m a classic car buff.
  7. “American Pickers” is my favorite TV show.
  8. Honesty is the trait I value most in friends.
  9. My nickname is “Barista Boy” because I’m specifically known for my caramel lattes—and my coffee-making skills in general.
  10. People would be surprised if they knew that I like to play craps.
  11. This spring, I will have been to Hawaii, my favorite vacation spot, five times.
  12. I liked shop class in high school best because that’s where I could be creative and put my mechanical skills to work.
  13. I have two Standard Poodles, Lucy and Belle.
  14. I enjoy country music.
  15. Once in a while, I like to relax after work with a glass of red wine: Italian Nebbiolo or a California Dry Creek Valley zinfandel.