About Our Christmas Videos
From our first years as an agency, we have always designed and produced Christmas cards to send to clients, friends, and vendors. Most of the cards have featured IMA employees in a festive setting plus a heartfelt thank you and Christmas greeting. Beginning in 2009, we decided to “go green” and send electronic holiday cards in lieu of our traditional paper ones.
As a community-minded philanthropist, our founder Tom Kaupp also saw this as an opportunity—he decided to donate all the postage and printing savings to an area nonprofit, the Association for the Rights of Citizens with handicaps (ARCh). Tom wanted to raise awareness of the organization which was near and dear to his heart because of his daughter Katie, who has special needs. As IMA moves forward under Tina’s leadership, we plan continue supporting many of the charitable foundations near and dear to the Kaupp family.
In recent years, we also decided it was important in an increasingly digital world to showcase our creative talents and in-house HD video capabilities. After all, we’re great at promoting others, and it made sense to promote ourselves in a new way. Our in-house professionals decided to go for it, from start to finish—brainstorming a theme, writing scripts, putting together props and backgrounds, shooting and editing our own video, organizing an email list, and sharing our annual Christmas video via email and all Image Makers social media channels.
We’re pretty famous for our entertaining Christmas videos. Take a look at our most recent one and get to know our staff members: