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Project Description

Pewaukee Veterinary Service

The Best Care for Your Best Friend
This campaign proves the effectiveness of a simple call-to-action and instant savings. Pewaukee Veterinary Service offered a coupon for $10 off any service to ensure “the best care for your best friend”—and saw engagement (offer downloads) that was 23 percent higher than the industry standard for pet service promotions. Over one million pet lovers had the opportunity to see this ad, and as a result, the clinic saw significantly more clients in the weeks that followed. Additional advertising is planned to reach a larger audience, and also includes retargeting ads that remind interested pet parents not to put off appointments and miss out on savings.

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