River City Heating & Air Conditioning
Winona’s “Go-To” Guys
Norm and his brother Kevin have become the face of their HVAC business in their small town of Winona. An introductory ad campaign has made them local celebrities—and has increased business. It established them as professional, friendly, and approachable. In this insert, we introduce River City’s new preventive maintenance plans—and send consumers online to sign up.